In the digital age, effective marketing is all about precision and relevance.
Geofencing marketing offers businesses and local retailers a competitive edge like no other. Our geofencing and addressable (household) geofencing technology gives advertisers a unique advantage that competitors aren’t using. Here’s how geofencing marketing can transform your business:
Use geofencing to target buildings, nearby traffic, and even your premises for customer loyalty marketing. Whether it's a retail store, office building, or any other physical location, geofencing marketing ensures your ads reach the right audience at the right time.
Geofencing is perfect for tradeshows, conventions, stadiums, and sporting events. You can engage with attendees by targeting convention centers, stadiums, and trade shows and drive traffic to your booth or store.
Our new addressable geofencing technology allows you to target individual households from 1,000 to 1,000,000 addresses. Whether you have a list of customers' home addresses or business addresses, this precise targeting method enhances the effectiveness of your marketing campaigns.
Stand out by targeting other retailers or your competitors' locations. Serve ads to their customers and draw them to your business with compelling offers and promotions.
Geofencing marketing is the future of location-based advertising, offering unparalleled precision and effectiveness. By targeting users based on their physical location, you can engage with your audience meaningfully and drive business growth. Try geofencing marketing now and experience the power of hyper-local targeting.
Working with Etos has not only left my company good results, but has brought our company substantial value when it comes to marketing and outreach to new and existing clients. Highly recommend Etos and their high value work.
Being in marketing for 15+ years and having worked with some of the finest marketers in major cities like NYC, I definitely know a good partner when I see one. Oliver and the ETOS Consulting group have been instrumental in facilitating strong SEO change for two companies whose marketing I oversee.
It was a pleasure to work with Olivier and his company. They helped me redesign my website, and totally understood my vision. It turned out amazing and I’m very happy about it. They had great ideas and let me be a part of the whole process, which I really appreciate. Amazing communication! Highly recommend
When I was looking for a company to create and design a website, I was looking for a partner that was a true expert, who would guide me throughout the process. Olivier from ETOS outlined and executed a plan that did just that! He set clear expectations about what to expect, he brought expertise for content development and SEO strategies, and he managed the project with efficiency. I couldn’t be more pleased with the outcome and end product. I particularly appreciated how he took the time to learn about my business plan and me, and how he reflected that learning into the solution. I recommend ETOS Consulting for any person that is looking to jumpstart their business.
They have delivered on everything they promised. I highly recommend Olivier and his team. They do great work and just as important they are great people to work with.
Each month we get a consistent influx of new customers, thanks to ETOS’s effective Google and Facebook marketing. Their work does an effective job addressing the specific service concerns prospective customers would have, while also speaking to yearly plumbing maintenance issues that would send a customer searching the Web for help. Highly recommend to any small, local, family-owned business looking to expand their clientele and their revenue.
Have been using ETOS for a couple years now and they are the best in the area! When our ads are in, the phone is nonstop. definitely give them a call! and all the other ones.
I have been searching for a website company who could fulfill my needs of finding an easier platform that I would be able to edit myself and make changes to my site when needed and also someone who was going to be thorough and build a website the right way. ETOS Consulting team did an amazing job from the design, communication, website platform and fully giving us 100% of their attention to detail. It was a pleasure working with ETOS Consulting and Olivier. They take pride in their work, professional and care about the customer. Would highly recommend them!
ETOS Consulting provides services any entrepreneur could benefit from. Being up-to-date on best practices and the latest platform features available for a business to organically grow can be a challenge to keep up with in-house. ETOS can create a plan that achieves the goals most important to your business. They can save you time and money with their ideas. They can introduce you to tools and methods that will produce results. Their approach is holistic and will improve your marketing campaigns from the ground up. They are friendly and skilled at explaining obscure tech and features. Needless to say, very pleased with our experience working with ETOS!
Great collaborative experience with Olivier. ETOS created a one-of-a-kind website experience to serve our existing and prospective clients. Olivier took the time required to understand our business model and our unique selling proposition. His contributions went above and beyond typical SEO, KEYWORD tactics and techniques. He understands successful marketing creates a connection with its intended audience. The fact that “content is king” is not lost on him. ETOS provides a professional and complete package. I recommend them highly.
I have had such a wonderful experience with Olivier and Etos consulting. With their guidance I have been able to grow my companies reach beyond anything I thought possible. If your looking to up your marketing game and reach new customers I highly recommend Olivier.
Geofencing marketing involves creating a virtual fence around a specific location where you want to build an audience.
Location-based advertising, powered by geofencing marketing, allows companies to target people based on their physical activities.
With our addressable geofencing marketing, you can target 1,000 to 1,000,000 home addresses with laser precision.
Geofencing marketing offers numerous benefits that make it an essential tool for small businesses and local retailers.
Our technology only requires the location services of a mobile device to be turned on. No other requirements are needed.
Approximately 90% of individuals typically have location services turned on, ensuring a broad reach.
With custom shapes and sizes, our geofencing technology allows for granular localization, targeting location visitors or event attendees for 1 day to 30 days.
Serve ads across over 600,000 apps, ensuring your message reaches a broad and diverse audience.
Retarget customers who visit or commute through any geofenced location, enhancing the effectiveness of your campaigns.
The possibilities for hyper-local targeting with geofencing marketing are endless.
Geofencing marketing is a top-of-funnel tactic and the results depend on how targeting was established. The speed at which you see results from a geofencing ad campaign depends largely on the foot traffic in the targeted location and the campaign’s specific goals. You can observe interactions within hours of launching the campaign in areas with high foot traffic. Conversely, it might take days or weeks to gauge significant results for campaigns targeting long-term objectives or areas with less frequent foot traffic.
Regardless of the timeline, data supports the effectiveness of geofencing. According to the U.S. Data Corporation, 53% of shoppers visited a retailer after receiving a location-based message. This highlights the strong relationship between geofencing, foot traffic, and customer engagement.
By understanding how foot traffic influences your geofencing campaign, you can set more accurate expectations and better measure your campaign’s success.
Geofencing marketing is an innovative location-based technology that triggers specific actions when a mobile device or RFID tag crosses a virtual boundary. This boundary, known as a geofence, can be set up around any geographical location using GPS, RFID, Wi-Fi, or cellular data.
How Geofencing Works:
A geofence can be as small as a building or as large as a zip code. When a mobile device enters or exits this defined area, the app or software activates a pre-programmed action. This could be anything from sending a push notification to logging the entry or exit time.
Types of Geofencing we offer:
Beyond the basics, geofencing can employ multiple creative formats, including:
Why Geofencing Matters:
The key to geofencing lies in the placement of its virtual boundaries. By defining these boundaries precisely, businesses can deliver timely and relevant content to users based on their location.
In essence, geofencing transforms how companies interact with their audience, making marketing more dynamic and location-specific.
We offer a straightforward and transparent pricing structure designed to deliver exceptional value:
One-Time Setup Fee: $600
Our one-off setup fee covers the initial setup of your geofencing campaigns. This includes your static banners. Videos are not included in our fee structure.
Monthly Ad Management Fee: $350
For ongoing ad management, our monthly fee is $350. This covers continuous optimization, performance monitoring, and detailed reporting and weekly calls to ensure your ads consistently perform at their best based on real-world feedback.
The minimum campaign budget we require is $1,000 monthly for programmatic advertising and $1,800 for OTV-CTV.
We highly recommend weekly calls for our clients. While some may prefer bi-weekly calls, there’s a compelling case for why weekly reviews are more beneficial, especially for digital marketers and small business owners.
Why Choose Weekly Calls?
Weekly calls offer numerous advantages that can significantly impact your marketing efforts, including:
Weekly calls enable real-time assessment of lead generation performance. By reviewing the results each week, we can quickly identify trends and take immediate action to seize opportunities or address issues. This ensures that your lead pipeline remains robust and consistently filled.
Frequent reviews allow for agile budget adjustments. By discussing budget performance on a weekly basis, we can make swift changes to allocate funds more effectively. This proactive approach helps maximize ROI by ensuring that every dollar spent contributes to achieving your marketing goals.
Weekly check-ins facilitate the continuous refinement of marketing tactics. By evaluating the effectiveness of various strategies each week, we can iterate and improve them faster. This leads to more effective campaigns that resonate better with your target audience.
Addressing challenges promptly is crucial for maintaining campaign momentum. Weekly calls provide an opportunity to identify and resolve issues before they escalate, ensuring that your marketing efforts stay on track and deliver desired results.
Regular communication fosters a stronger partnership between us and our clients. Weekly calls help build trust and ensure that we are aligned in our objectives and strategies. This collaboration leads to more successful outcomes and a more satisfying working relationship.
Weekly calls are not just a recommendation; they are a tactical advantage that can drive your marketing success. By providing timely insights, enabling agile budget optimization, enhancing marketing tactics, resolving issues swiftly, and building stronger collaborations, weekly calls ensure that your business stays ahead in a competitive digital landscape.
Choose weekly calls to harness these benefits and elevate your marketing efforts. Let’s discuss how
In our weekly or monthly calls, we don’t just review data and reports; we turn them into actionable insights. Our success metrics, defined by key performance indicators (KPIs) set during our initial conversation, guide our strategy.
By focusing on these KPIs, we ensure that every action taken aligns with your business goals, driving both engagement and growth. Let’s make each conversation a stepping stone to your online growth.
While we recommend giving strategies adequate time to mature and yield visible results, your peace of mind and satisfaction remain our top priorities. That’s why our terms are designed to be as accommodating and transparent as possible.
Have questions or need further clarification? Ready to take your digital marketing efforts to new heights? Don’t hesitate to reach out. We’re here to drive your business to its peak, one flexible, transparent step at a time.
Connect with us today and experience the difference of a partnership built on trust.
ETOS Consulting LLC is a digital marketing agency specialized in websites, SEO, advertising and cold outreach. We offer result-focused digital marketing services that cater to established businesses and startups eager to carve out their niche, scale their operations, and dominate their markets.
Fill out the form and our team will respond promptly.
