Our advanced programmatic advertising solutions are designed to propel your business forward by leveraging state-of-the-art technologies that precisely target and engage your ideal audience.
Programmatic advertising is an automated approach to buying and selling digital advertisements. It uses artificial intelligence and real-time bidding to deliver ads to the right audience at the right time. Unlike traditional methods, programmatic advertising optimizes the entire process, ensuring maximum efficiency and effectiveness for small businesses looking to make a big impact. We offer a suite of programmatic advertising tactics to maximize your reach and engagement.
Reach customers based on their real-world movements.
Utilize the power of social media targeting.
Showcase your brand with visually captivating ads.
Build custom audiences for precise targeting.
Connect with viewers on streaming platforms.
Remind visitors of your brand across the web.
Working with Etos has not only left my company good results, but has brought our company substantial value when it comes to marketing and outreach to new and existing clients. Highly recommend Etos and their high value work.
Being in marketing for 15+ years and having worked with some of the finest marketers in major cities like NYC, I definitely know a good partner when I see one. Oliver and the ETOS Consulting group have been instrumental in facilitating strong SEO change for two companies whose marketing I oversee.
It was a pleasure to work with Olivier and his company. They helped me redesign my website, and totally understood my vision. It turned out amazing and I’m very happy about it. They had great ideas and let me be a part of the whole process, which I really appreciate. Amazing communication! Highly recommend
When I was looking for a company to create and design a website, I was looking for a partner that was a true expert, who would guide me throughout the process. Olivier from ETOS outlined and executed a plan that did just that! He set clear expectations about what to expect, he brought expertise for content development and SEO strategies, and he managed the project with efficiency. I couldn’t be more pleased with the outcome and end product. I particularly appreciated how he took the time to learn about my business plan and me, and how he reflected that learning into the solution. I recommend ETOS Consulting for any person that is looking to jumpstart their business.
They have delivered on everything they promised. I highly recommend Olivier and his team. They do great work and just as important they are great people to work with.
Each month we get a consistent influx of new customers, thanks to ETOS’s effective Google and Facebook marketing. Their work does an effective job addressing the specific service concerns prospective customers would have, while also speaking to yearly plumbing maintenance issues that would send a customer searching the Web for help. Highly recommend to any small, local, family-owned business looking to expand their clientele and their revenue.
Have been using ETOS for a couple years now and they are the best in the area! When our ads are in, the phone is nonstop. definitely give them a call! and all the other ones.
I have been searching for a website company who could fulfill my needs of finding an easier platform that I would be able to edit myself and make changes to my site when needed and also someone who was going to be thorough and build a website the right way. ETOS Consulting team did an amazing job from the design, communication, website platform and fully giving us 100% of their attention to detail. It was a pleasure working with ETOS Consulting and Olivier. They take pride in their work, professional and care about the customer. Would highly recommend them!
ETOS Consulting provides services any entrepreneur could benefit from. Being up-to-date on best practices and the latest platform features available for a business to organically grow can be a challenge to keep up with in-house. ETOS can create a plan that achieves the goals most important to your business. They can save you time and money with their ideas. They can introduce you to tools and methods that will produce results. Their approach is holistic and will improve your marketing campaigns from the ground up. They are friendly and skilled at explaining obscure tech and features. Needless to say, very pleased with our experience working with ETOS!
Great collaborative experience with Olivier. ETOS created a one-of-a-kind website experience to serve our existing and prospective clients. Olivier took the time required to understand our business model and our unique selling proposition. His contributions went above and beyond typical SEO, KEYWORD tactics and techniques. He understands successful marketing creates a connection with its intended audience. The fact that “content is king” is not lost on him. ETOS provides a professional and complete package. I recommend them highly.
I have had such a wonderful experience with Olivier and Etos consulting. With their guidance I have been able to grow my companies reach beyond anything I thought possible. If your looking to up your marketing game and reach new customers I highly recommend Olivier.
Our geo-fencing system creates a virtual boundary around specific locations. When a potential customer enters this boundary, they become part of your target audience. From there, they will see your ads for up to 30 days, ensuring your message stays top of mind. Through geoframing, we can even reach users who visited these locations in the past two years.
Our location-based advertising solutions are designed to track and target customers based on their physical activities. Utilizing beacon-free geo-fencing, we can determine if potential customers who viewed your ad actually visited your store. This powerful conversion tracking allows you to measure the real-world impact of your online advertisements.
Harness the power of hyperlocal targeting to reach your ideal audience wherever they are.
Programmatic advertising plays a pivotal role at the top of the marketing funnel, serving as a key strategy for building brand awareness. The effectiveness of these campaigns largely hinges on how well the targeting parameters are defined. By leveraging data-driven insights and precise targeting capabilities, programmatic advertising enables small businesses to deliver personalized ads to the right audience at the right time, thus maximizing the impact of their marketing efforts.
When it comes to programmatic advertising with geofencing campaigns, the timeframe for observing results can vary based on the campaign’s specific objectives. For instance, you may notice user engagement within mere hours of launching a campaign. However, if your goals are more long-term or if you’re targeting areas with sporadic foot traffic, it might take days or even weeks to see significant outcomes.
Key Factors for Campaign Success
Yes, we can help you with professional videography or work alongside your videographer if you have one already.
When creating videos for programmatic advertising, it’s crucial to tailor your content to the specific technical requirements of the platform you’re targeting. Here’s a simplified guide for advertisers to ensure your videos meet platform standards and effectively reach your audience.
Technical Specifications by Platform
Microsoft OTT Video
Peacock CTV Video
Additional Considerations for OTT Videos
Ad Format
Different OTT platforms accommodate various ad formats such as:
Audience Relevance
Craft content that resonates with your target audience. Use a conversational tone to engage and retain viewer attention.
Call-to-Action (CTA)
Incorporate a compelling CTA to drive viewer interaction and achieve campaign goals. Whether it’s visiting a website or downloading an app, make the next step clear and enticing.
Video File Format
MP4 is a universal standard, compatible with most browsers, operating systems, and OTT platforms.
By aligning your video content with these technical guidelines and strategic elements, you can ensure your OTT advertising campaigns are effective, engaging, and platform-ready.
We offer a straightforward and transparent pricing structure designed to deliver exceptional value:
One-Time Setup Fee: $600
Our one-off setup fee covers the initial setup of your programmatic advertising campaigns. Static banners are included in the setup price. Videography is not included in our fee structure.
Videography: TBD
The price will depend on the scope of the advertising campaign.
Monthly Ad Management Fee: $350
For ongoing ad management, our monthly fee is $350. This covers continuous optimization, performance monitoring, and detailed reporting and weekly calls to ensure your ads consistently perform at their best based on real-world feedback.
The minimum campaign budget we require is $1,000 monthly for programmatic advertising
Our programmatic advertising service stands out due to several key differentiators that deliver unparalleled value to small businesses. Firstly, our customizable targeting capabilities ensure that your ads are not just broadcasted widely but are tailored to engage the most relevant audience segments. By utilizing advanced data analytics and audience insights, we fine-tune your campaigns to reach high-intent buyers.
Moreover, our integration with cutting-edge technologies allows seamless cross-platform advertising, providing consistent branding and messaging across various devices and channels. This omnichannel approach ensures a cohesive customer journey, enhancing overall engagement. Our real-time optimization tools further differentiate our service by adapting your campaigns instantaneously based on performance metrics, guaranteeing that your advertising dollars yield maximum returns.
Additionally, our commitment to transparent reporting means you gain complete visibility into campaign performance. You can track metrics, gain insights into which strategies are converting best, and make data-driven decisions swiftly. Finally, our dedicated team of expert strategists works closely with you, offering personalized consulting services to align your advertising goals with actionable strategies, ensuring your success in a competitive marketplace. These unique elements combine to offer a programmatic advertising service that is both innovative and results-driven.
In our weekly or monthly calls, we don’t just review data and reports; we turn them into actionable insights. Our success metrics, defined by key performance indicators (KPIs) set during our initial conversation, guide our strategy.
By focusing on these KPIs, we ensure that every action taken aligns with your business goals, driving both engagement and growth. Let’s make each conversation a stepping stone to your online growth.
While we recommend giving strategies adequate time to mature and yield visible results, your peace of mind and satisfaction remain our top priorities. That’s why our terms are designed to be as accommodating and transparent as possible.
Have questions or need further clarification? Ready to take your digital marketing efforts to new heights? Don’t hesitate to reach out. We’re here to drive your business to its peak, one flexible, transparent step at a time.
Connect with us today and experience the difference of a partnership built on trust.
ETOS Consulting LLC is a digital marketing agency specialized in websites, SEO, advertising and cold outreach. We offer result-focused digital marketing services that cater to established businesses and startups eager to carve out their niche, scale their operations, and dominate their markets.
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